Today we’re sharing insight from guest blogger Ryan Henry, Certified EOS Implementer™. We hope you enjoy Ryan’s wisdom and perspective.
A company’s Core Focus™ answers two questions: ‘Why do we exist?’ and ‘What are we better at than anyone else?’ When combined, they help an entrepreneurial leadership team find their sweet spot and create a filter for making all decisions.
What makes answering these two questions essential right now is that entrepreneurs are constantly creating new ideas, seeking new opportunities, finding out about new products, meeting new potential clients, and wanting to solve all kinds of problems. This is why we need entrepreneurs more than ever and why I love working with them: so we can change and help the world! I really believe that.
The problem is, like Patrick Lencioni says, ‘When everything is important, nothing is important.’ So entrepreneurs and their leadership teams must take the time to work ‘on’ their business and think, debate, discuss – argue even – to fight to find their ‘sweet spot’, and then stay laser-focused on it, hitting it every time. Otherwise, they will chase the wrong shiny objects with no focus, no discipline, and no accountability.