--- title: "The Edge Podcast: Who You Are, Not What You Do" description: Tim Spiker, founder of The Aperio, joins host Tim Leman to discuss leadership development. image: https://www.thegibsonedge.com/hubfs/Tim%20Spiker%20quote.jpg --- [**](https://www.thegibsonedge.com/blog/the-edge-podcast-who-you-are-not-what-you-do#tmpmodule_1568675152246189) - [Client Login](https://www.thegibsonedge.com/gibson-client-login) - [Contact Us](https://www.thegibsonedge.com/contact) **** [![Gibson Logo](https://www.thegibsonedge.com/hs-fs/hubfs/Gibson%20UNISON%20Co_Horiz_Logo_Gold_White-1.png?width=2518&height=1088&name=Gibson%20UNISON%20Co_Horiz_Logo_Gold_White-1.png) ![Gibson Logo](https://www.thegibsonedge.com/hs-fs/hubfs/Gibson%20UNISON%20Co_Horiz_Logo_Gold_White-1.png?width=2518&height=1088&name=Gibson%20UNISON%20Co_Horiz_Logo_Gold_White-1.png) ](https://www.thegibsonedge.com/) [**](https://www.thegibsonedge.com/blog/the-edge-podcast-who-you-are-not-what-you-do#tmpmodule_1568675152246189) - [Services](https://www.thegibsonedge.com/services) - [Employee Benefits](https://www.thegibsonedge.com/services/employee-benefits) - [Business Insurance](https://www.thegibsonedge.com/services/business-insurance) - [Private Client Group](https://www.thegibsonedge.com/services/private-client-group) - [Industries](https://www.thegibsonedge.com/industries) - [Insights & News](https://www.thegibsonedge.com/blog) - [Insights & News](https://www.thegibsonedge.com/blog) - [Webinars](https://www.thegibsonedge.com/webinars) - [Podcast](https://podcast.thegibsonedge.com) - [About Us](https://www.thegibsonedge.com/about-us) - [Become a Partner](https://www.thegibsonedge.com/become-a-partner) - [Leadership](https://www.thegibsonedge.com/leadership) - [Community Impact](https://www.thegibsonedge.com/impact) - [Sightline](https://www.thegibsonedge.com/sightline) - [About URA](https://www.thegibsonedge.com/ura) - [Offices](https://www.thegibsonedge.com/offices) - [Careers](https://www.thegibsonedge.com/careers) ** ###### 1 min read # [The Edge Podcast: Who You Are, Not What You Do](https://www.thegibsonedge.com/blog/the-edge-podcast-who-you-are-not-what-you-do) Mar 23, 2023 6:30:00 AM ![Tim Spiker quote](https://www.thegibsonedge.com/hs-fs/hubfs/Tim%20Spiker%20quote.jpg?width=1200&height=628&name=Tim%20Spiker%20quote.jpg) “77% of your effectiveness as a leader is a function of who you are, not what you do.”– Tim Spiker [Tim Spiker](https://www.linkedin.com/in/timspiker/), founder of The Aperio, joins host Tim Leman to discuss leadership development. Through his leadership advising, podcast, and book, Tim focuses on the who of leadership, helping leaders to become inwardly sound and others focused. In this episode, Tim also talks about the powerful combination of humility & confidence, what makes for a strong team, and his edge in life. [Check out this episode of The Edge Podcast:](https://podcast.thegibsonedge.com/tim-spiker-encourages-a-focus-on-who-you-are-not-what-you-do)   [![New call-to-action](https://no-cache.hubspot.com/cta/default/360304/6875aa5c-0f26-40e7-84cf-1ee6e17c5522.png)](https://cta-redirect.hubspot.com/cta/redirect/360304/6875aa5c-0f26-40e7-84cf-1ee6e17c5522) ###### Topics: [Executive](https://www.thegibsonedge.com/blog/topic/executive) ![Gibson](https://via.placeholder.com/100x100.jpg/e0e7ee) #### Written by [Gibson](https://www.thegibsonedge.com/blog/author/gibson) Gibson is a team of risk management and employee benefits professionals with a passion for helping leaders look beyond what others see and get to the proactive side of insurance. Gibson is driven by close relationships with clients, employees, and the communities they serve. The first Gibson office opened in 1933 in northern Indiana, and as the company’s reach grew, so did their team. 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