---
title: "The Edge Podcast: Need For Achievement, Competitiveness & Optimism"
description: Dr. Christopher Croner is a sales psychologist, assessment developer, and founder of SalesDrive. He & host Tim Leman explore the non-teachable traits of top performing salespeople
image: https://www.thegibsonedge.com/hubfs/Dr.%20Croner%20quote%20-%203%20characteristics.jpg
---

[**](https://www.thegibsonedge.com/blog/the-edge-podcast-need-for-achievement-competitiveness-and-optimism#tmpmodule_1568675152246189)

- [Client Login](https://www.thegibsonedge.com/gibson-client-login)
- [Contact Us](https://www.thegibsonedge.com/contact)

****

[![Gibson Logo](https://www.thegibsonedge.com/hs-fs/hubfs/Gibson%20UNISON%20Co_Horiz_Logo_Gold_White-1.png?width=2518&height=1088&name=Gibson%20UNISON%20Co_Horiz_Logo_Gold_White-1.png)

![Gibson Logo](https://www.thegibsonedge.com/hs-fs/hubfs/Gibson%20UNISON%20Co_Horiz_Logo_Gold_White-1.png?width=2518&height=1088&name=Gibson%20UNISON%20Co_Horiz_Logo_Gold_White-1.png) 

](https://www.thegibsonedge.com/)

[**](https://www.thegibsonedge.com/blog/the-edge-podcast-need-for-achievement-competitiveness-and-optimism#tmpmodule_1568675152246189)

- [Services](https://www.thegibsonedge.com/services)
    - [Employee Benefits](https://www.thegibsonedge.com/services/employee-benefits)
    - [Business Insurance](https://www.thegibsonedge.com/services/business-insurance)
    - [Private Client Group](https://www.thegibsonedge.com/services/private-client-group)
- [Industries](https://www.thegibsonedge.com/industries)
- [Insights & News](https://www.thegibsonedge.com/blog)
    - [Insights & News](https://www.thegibsonedge.com/blog)
    - [Webinars](https://www.thegibsonedge.com/webinars)
    - [Podcast](https://podcast.thegibsonedge.com)
- [About Us](https://www.thegibsonedge.com/about-us)
    - [Become a Partner](https://www.thegibsonedge.com/become-a-partner)
    - [Leadership](https://www.thegibsonedge.com/leadership)
    - [Community Impact](https://www.thegibsonedge.com/impact)
    - [Sightline](https://www.thegibsonedge.com/sightline)
    - [About URA](https://www.thegibsonedge.com/ura)
    - [Offices](https://www.thegibsonedge.com/offices)
- [Careers](https://www.thegibsonedge.com/careers)

**

###### 1 min read

# [The Edge Podcast: Need For Achievement, Competitiveness & Optimism](https://www.thegibsonedge.com/blog/the-edge-podcast-need-for-achievement-competitiveness-and-optimism)

 Jun 29, 2023 6:30:00 AM

![Dr. Croner quote - 3 characteristics](https://www.thegibsonedge.com/hs-fs/hubfs/Dr.%20Croner%20quote%20-%203%20characteristics.jpg?width=750&height=393&name=Dr.%20Croner%20quote%20-%203%20characteristics.jpg)

**“It is these three characteristics all together - need for achievement, competitiveness, and optimism – that psychologically create the perfect storm." - Dr. Christopher Croner**

Dr. Christopher Croner is a sales psychologist, assessment developer, and founder of [SalesDrive](https://salesdrive.info/). Dr. Croner and host Tim Leman explore the non-teachable traits of top performing salespeople: the need for achievement, competitiveness, and optimism. They also talk about Dr. Croner’s curiosity and what led him to study psychology.     

[Check out this episode of The Edge Podcast: ](https://podcast.thegibsonedge.com/dr-christopher-croner-discusses-need-for-achievement-competitiveness-and-optimism)

 

[![New call-to-action](https://no-cache.hubspot.com/cta/default/360304/6875aa5c-0f26-40e7-84cf-1ee6e17c5522.png)](https://cta-redirect.hubspot.com/cta/redirect/360304/6875aa5c-0f26-40e7-84cf-1ee6e17c5522)

 

###### Topics: [Executive](https://www.thegibsonedge.com/blog/topic/executive)

![Gibson](https://via.placeholder.com/100x100.jpg/e0e7ee)

#### Written by [Gibson](https://www.thegibsonedge.com/blog/author/gibson)

Gibson is a team of risk management and employee benefits professionals with a passion for helping leaders look beyond what others see and get to the proactive side of insurance. Gibson is driven by close relationships with clients, employees, and the communities they serve. The first Gibson office opened in 1933 in northern Indiana, and as the company’s reach grew, so did their team. Today, Gibson serves clients across the country from offices in Arizona, Illinois, Indiana, Michigan, New Mexico, and Utah.

[**](https://www.facebook.com/TheGibsonEdge) [**](https://www.linkedin.com/company/68297) [**](https://twitter.com/TheGibsonEdge)

###### [** Previous Post](https://www.thegibsonedge.com/blog/the-edge-podcast-helping-others-and-building-relationships)

[![](https://cdn2.hubspot.net/hubfs/507386/CLEAN-images/gfx/feat-img-temp.jpg)](https://www.thegibsonedge.com/blog/the-edge-podcast-helping-others-and-building-relationships)

###### [The Edge Podcast: Helping Others & Building Relationships](https://www.thegibsonedge.com/blog/the-edge-podcast-helping-others-and-building-relationships)

###### [Next Post **](https://www.thegibsonedge.com/blog/the-power-of-teams)

[![](https://cdn2.hubspot.net/hubfs/507386/CLEAN-images/gfx/feat-img-temp.jpg)](https://www.thegibsonedge.com/blog/the-power-of-teams)

###### [The Power Of Teams](https://www.thegibsonedge.com/blog/the-power-of-teams)

### Featured

### Posts by Tag

- [Executive (587)](https://www.thegibsonedge.com/blog/topic/executive)
- [Risk Management (320)](https://www.thegibsonedge.com/blog/topic/risk-management)
- [Personal Insurance & Risk Management (158)](https://www.thegibsonedge.com/blog/topic/personal-insurance-risk-management)
- [Employee Benefits (154)](https://www.thegibsonedge.com/blog/topic/employee-benefits)
- [Commercial Insurance (127)](https://www.thegibsonedge.com/blog/topic/commercial-insurance)
- [Health Risk Management (111)](https://www.thegibsonedge.com/blog/topic/health-risk-management)
- [Construction (66)](https://www.thegibsonedge.com/blog/topic/construction)
- [Workers' Compensation (51)](https://www.thegibsonedge.com/blog/topic/workers-compensation)
- [Health Care Reform (48)](https://www.thegibsonedge.com/blog/topic/health-care-reform)
- [Unison Risk Advisors (45)](https://www.thegibsonedge.com/blog/topic/unison-risk-advisors)
- [Commercial Risk Management (39)](https://www.thegibsonedge.com/blog/topic/commercial-risk-management)
- [Claims (32)](https://www.thegibsonedge.com/blog/topic/claims)
- [Schools (28)](https://www.thegibsonedge.com/blog/topic/schools)
- [#DisasterReady (25)](https://www.thegibsonedge.com/blog/topic/disasterready)
- [ESOP (24)](https://www.thegibsonedge.com/blog/topic/esop)
- [Health & Human Services (23)](https://www.thegibsonedge.com/blog/topic/health-human-services)
- [Social Media (18)](https://www.thegibsonedge.com/blog/topic/social-media)
- [Personal Insurance (15)](https://www.thegibsonedge.com/blog/topic/personal-insurance)
- [HHS (14)](https://www.thegibsonedge.com/blog/topic/hhs)
- [Risk Management Services (12)](https://www.thegibsonedge.com/blog/topic/risk-management-services)
- [Select Business Solutions (12)](https://www.thegibsonedge.com/blog/topic/select-business-solutions)
- [Uncategorized (12)](https://www.thegibsonedge.com/blog/topic/uncategorized)
- [Wellbeing (11)](https://www.thegibsonedge.com/blog/topic/wellbeing)
- [WhatsTheRisk (11)](https://www.thegibsonedge.com/blog/topic/whatstherisk)
- [Leadership (10)](https://www.thegibsonedge.com/blog/topic/leadership)
- [Senior Care (10)](https://www.thegibsonedge.com/blog/topic/senior-care)
- [Contract Review (8)](https://www.thegibsonedge.com/blog/topic/contract-review)
- [Private Client Group (8)](https://www.thegibsonedge.com/blog/topic/private-client-group)
- [Senior Living (7)](https://www.thegibsonedge.com/blog/topic/senior-living)
- [manufacturing (6)](https://www.thegibsonedge.com/blog/topic/manufacturing)
- [Cyber (5)](https://www.thegibsonedge.com/blog/topic/cyber)
- [Education & Public Entities (5)](https://www.thegibsonedge.com/blog/topic/education-public-entities)
- [Employee Benefits Practice (5)](https://www.thegibsonedge.com/blog/topic/employee-benefits-practice)
- [M&A (5)](https://www.thegibsonedge.com/blog/topic/ma)
- [Accounting Support (4)](https://www.thegibsonedge.com/blog/topic/accounting-support)
- [Payroll (4)](https://www.thegibsonedge.com/blog/topic/payroll)
- [Construction & Surety (2)](https://www.thegibsonedge.com/blog/topic/construction-surety)
- [Finance (2)](https://www.thegibsonedge.com/blog/topic/finance)
- [HR Platform (2)](https://www.thegibsonedge.com/blog/topic/hr-platform)
- [Holiday (2)](https://www.thegibsonedge.com/blog/topic/holiday)
- [PR (2)](https://www.thegibsonedge.com/blog/topic/pr)
- [Small Employee Benefits Group (2)](https://www.thegibsonedge.com/blog/topic/small-employee-benefits-group)
- [Administration (1)](https://www.thegibsonedge.com/blog/topic/administration)
- [Community (1)](https://www.thegibsonedge.com/blog/topic/community)
- [Get to know us (M&A) (1)](https://www.thegibsonedge.com/blog/topic/get-to-know-us-ma)
- [HR Solutions (1)](https://www.thegibsonedge.com/blog/topic/hr-solutions)
- [Leadership Team (1)](https://www.thegibsonedge.com/blog/topic/leadership-team)
- [Life Insurance (1)](https://www.thegibsonedge.com/blog/topic/life-insurance)
- [SME (1)](https://www.thegibsonedge.com/blog/topic/sme)
- [Technology (1)](https://www.thegibsonedge.com/blog/topic/technology)
- [hidden (1)](https://www.thegibsonedge.com/blog/topic/hidden)

[See all](https://www.thegibsonedge.com/blog/the-edge-podcast-need-for-achievement-competitiveness-and-optimism#)

### Sign up for updates

[![Gibson A Unison Risk Advisors Company Logo](https://www.thegibsonedge.com/hs-fs/hubfs/Gibson%20UNISON%20Co_Horiz_Logo_Gold_White.png?width=188&height=81&name=Gibson%20UNISON%20Co_Horiz_Logo_Gold_White.png)](https://www.thegibsonedge.com)

 

- [ARIZONA](https://www.thegibsonedge.com/contact#fort-wayne)
- [ILLINOIS](https://www.thegibsonedge.com/contact#chicago)
- [INDIANA](https://www.thegibsonedge.com/contact#fort-wayne)
- [MICHIGAN](https://www.thegibsonedge.com/contact#kalamazoo)
- [NEW MEXICO](https://www.thegibsonedge.com/offices#new-mexico)
- [UTAH](https://www.thegibsonedge.com/contact#salt-lake-city)

- [Privacy Policy](https://www.thegibsonedge.com/privacy-policy)
- [Limit the Use of My Sensitive Personal Information](https://www.thegibsonedge.com/limit-the-use-of-my-sensitive-personal-information)
- [Legal Notices](https://www.thegibsonedge.com/legal-notices)
- [Standard Service Terms](https://www.thegibsonedge.com/standard-service-terms)
- [Do Not Sell or Share My Personal Information](https://www.thegibsonedge.com/do-not-sell-or-share-my-personal-information)

Copyright © 2026 Gibson Insurance Agency, Inc.

[**](https://www.facebook.com/gibsoninsurance)[**](https://www.linkedin.com/companies/68297)

**

![](https://ws.zoominfo.com/pixel/61ae53c3513e3b001ae3f064)