Craig Heatherly

Craig Heatherly

Craig is a Risk Advisor at Gibson, responsible for providing risk management and insurance services to business clients. He specializes in identifying, quantifying and bringing clarity around strategic, business, and hazard risk exposures. Utilizing the proprietary Sightline process, he and his team provide counsel and advice on complex business and people issues that extend far beyond the scope of an insurance policy. Prior to joining Gibson in 2021, Craig coached college basketball for 11 years.

Recent posts by Craig Heatherly

4 min read

We’re Going Dancing

By Craig Heatherly on Mar 2, 2023 6:30:00 AM

We’re Going Dancing. Those are the three words every NCAA Division I basketball player and coach dreams of yelling.

Why is it everyone's dream?

  • Only sixty-eight of the 358 NCAA D1 teams punch their ticket to The Big Dance (NCAA Tournament) each year
  • Only 19% of men and women college basketball student-athletes will make it to The Big Dance each year
  • Only ~1.5% of all high school boys’ and girls’ basketball student-athletes make it to the NCAA DI level each year
  • Only ~0.2% of all high school boys’ and girls’ basketball student athletes will ever experience The Big Dance as a player

The numbers are not in your favor, which is why shouting the words "We're Going Dancing" is a dream!

In 2017, our men's basketball team at The University of North Dakota accomplished that dream for the first time in school history and I had the opportunity to shout those three special words!

Here are a few themes from that special season which we held tightly to, and I believe any team can learn from – sports, business, or otherwise.

Topics: Executive
3 min read

When Being Busy Sucks

By Craig Heatherly on Jul 8, 2022 6:45:00 AM

The most common question I encounter daily is “How are you?” Typically, my response centers around being busy.

Topics: Executive
5 min read

Emptying The Tank

By Craig Heatherly on Feb 4, 2022 6:30:00 AM

Definition of emptying the tank (phrase)
1: To contribute, expend, or put forth the utmost of one’s effort, ability, and/or energy.
2: To make the utmost effort; to contribute to the absolute limit of one’s energy and abilities.
3: Give one’s all, go all out, go for broke, pull out all the stops.

Are you emptying the tank in your faith, family, marriage, work, and relationships? If you’re not, do you find yourself in moments of regret?

Motivational speaker and author Jim Rohn states “we must all suffer from one of two pains: the pain of discipline or the pain of regret. The difference is discipline weighs ounces while regret weighs tons.”

I venture to believe that this thinking isn’t new to you. That you’ve either shared or received words of encouragement as it relates to providing maximum effort at work, in a task, on a project, or within your relationships. But I want to challenge you to empty your tank.

Topics: Executive
5 min read

Finding Joy In The Journey

By Craig Heatherly on Jul 30, 2021 6:30:00 AM

How do you define joy?

Many people confuse happiness and joy. Happiness is dependent upon external circumstances … Joy comes from within.

Who in your life exudes joy? What type of characteristics do they possess? Are they born that way, or do they work to find joy in their journey?

Naturally, as life progresses, we will cross paths with more and more individuals. Each person unique in their own way, highlighted by a wide range of attention grabbing (and worthy) items; the road to a successful career, the impact of supportive parents, an experience abroad, the hardships of life, the list goes on. Each one with a story that’s worth being told, but most importantly a story worth being heard.

Topics: Executive