Today we’re sharing insight from guest blogger David Nicole, President & CEO of the United Way of Allen County. We hope you enjoy David’s wisdom and perspective.
We used to “Show up and Throw up.” For United Way the relationship with a company’s CEO is critical. The CEO determines both the corporate contribution and the level of access United Way has to the company’s employees. As any good sales department would do, the fundraising team would make annual visits to the CEOs of our top campaigns.
